GET LUCKY LIFE

What if you had grown up believing you were lucky? What if you had been taught to expect good things, believe in yourself, recognize opportunities, appreciate what you already have, and move through life believing more was possible? How might your life have turned out differently? It’s not too late.

Welcome to Get Lucky Life—a movement built around one powerful idea: change the way you think, feel, and believe, and you can begin changing the way you experience your life. Through books, the Magnetic Habits Podcast, coaching, the I’M LUCKY.™ apparel brand, and simple habits inspired by psychology, neuroscience, and habit formation, Get Lucky Life is designed to help you build and strengthen the beliefs that support a wealthier, healthier, happier, and luckier life.

Most habit books focus on changing what you do. My books focus on changing the beliefs behind what you do. These aren't just habits you do. They're habits you feel. Why does that matter? Because your beliefs influence what you notice, what you expect, the opportunities you recognize, the choices you make, and the actions you take. Change the beliefs behind your behavior, and you can begin living and attracting a luckier life.

That philosophy led me to an even bigger question: Can you harness luck? That question became an obsession, and that obsession became my most recent book Lucky Habits. Research in psychology and neuroscience suggests that you can absolutely train your brain and behavior in ways that create more opportunities for luck to find you. You can learn to notice more possibilities, expect more, appreciate more, build stronger relationships, take more confident action, and recognize opportunities you may once have overlooked.

The more evidence of luck you notice, the more you begin to believe you're lucky. And the more you believe you're lucky, the more you will notice, pursue and take actions that create even more evidence of luck. That's what I call the Lucky Loop™.

You can't go back and change what you grew up believing. But you can change what you choose to believe next. And that can change what happens next. It's not too late to think differently. Feel differently. Believe differently. Live differently—and live a wealthier, happier, healthier, and luckier life.

Your luckier life can start today.